Email marketing’s goal is to collect, establish and grow email lists and curate regularly timed email marketing campaigns to keep your business in the front and center of your customer’s inbox.
With a variety of email platforms available, High Key Impact will manage your small business marketing strategies. This includes list management and segmentation, scheduled email campaigns, sales funnels, ecommerce emails, and more.
Email is an extremely powerful tool in digital marketing. Not only is it used for direct sales solicitation, it also develops relationships with your ideal customer/client base.
There are 2 key elements for successful email marketing.
- The first element is your audience and email list. We pinpoint your target audience. Then we grow, maintain, and segment these lists to cultivate personalization and customization. By capturing quality emails and keeping them organize, your small business list will be highly engaged.
- The second element is email content and strategy. Enticing subject lines lead to high open rates. Action- inducing content within your emails encourages clicks and conversions. Many businesses think that email blasts are all about selling your products or services. This is certainly the end goal. However, emails should contain thought provoking, eye-catching content which entertains, educates, and tells a story.
Having customer’s opt-in to your list gives your emails a better chance of getting into their inbox. Get well-designed email templates and valuable calls to action with our email marketing services.
There are many free email platforms available including, AWeber, Mailchimp, and Constant Contact. Their paid versions have many benefits to help your overall sales. We can help you evaluate which platform will work best for your business model.
Having customer’s opt-in to your list gives your emails a better chance of getting into their inbox.
Get well-designed email templates and valuable calls to action with our email services.