Are you gearing up for busy season? There are several ways your business should prepare for a Fall marketing blitz!
1. Video Marketing
By using Facebook Live on your Facebook Business Page or Shooting a short message to your customers on your IPad, there are exponential results seen from Video Marketing versus typical channels. I recently experimented with several clients and Facebook Live–the results were astounding!
2. Paid Ads
Facebook Boosts or a Google Adwords Campaign generate a multitude of viewers to your local or nationally based business. Each paid platform has specific advantages, however, if your presence on Facebook needs a push, I would recommend a $5-10/day ad budget, especially when promoting a local business. You may customize your audience specific to geography, age, gender and more!
3. SEO
If your website’s SEO has not been looked into or changed for over a year, it’s time to revisit Search Engine Optimization. Speak to your website’s manager and discuss how your business has received leads, transitioned it’s focus or what you believe brings customers to your front door. This will help those keywords, meta descriptions and tags for Search purposes. SEO takes several weeks to catch up to changes, so start now!
