Cool Marketing Tips and Tools

Cool Marketing Tips and Tools

Take a look at our weekly roundup of social media ideas to integrate into your small business marketing plans:

-Pinterest. Create boards for local neighborhoods or towns in your area and pin photos related to your business to those towns.  Perfect fit for Realtors, Restaurants, Doctors, Dentists, Retail Stores and any local area business.

-Instagram. Don’t forget to Geotag your posts when promoting a local business or product.  Read more here about geotagging and how it helps showcase your small business.

-Facebook. If you haven’t done so already, post a My Business Story video.  Since it is a Facebook-created post, their search algorithm will show it to a wider reach than your typical Facebook Page posts!

-Twitter. Tweets are matching to their audiences more and will show up first rather than the chronological tweet settings you have become accustomed to.  To change this, untick “show me the best tweets first” on your settings.  Read this article for more details.

-Landing Page.  What is it and why do you need one?  If you are promoting a business online and a user clicks onto your homepage from an ad, what motivates them to contact your business?  Not much, right?  With a Call-To-Action (CTA), along with a Landing page, your campaign’s results will skyrocket.  Read more about CTA’s here.

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